Marketing: Statistics

Market Research Organisations

Searching for statistics on OECD data

For help searching for OECD statistics have a look at this video created by the library.

Australian Bureau of Statistics (ABS)

Useful ABS resources

Access ABS Home

Topics @ a Glance provide lists of statistics under the economy, environment and energy, regional, people and industry headings

ABS Presents Series  are general videos with a statistical focus

ABS Video Tutorials  aimed at the School level these videos show how to use key products

Popular statistics show what ABS statistics people are using

Business statistics

[Image source: UniSA Library]

Advertising rates and media

Marketing and social media resources

Marketing Dive is an industry dashboard for digital marketing executives. Offers latest news in digital marketing, including news, commentary and social insights, stock market updates, jobs, industry research and papers.

Marketing Tomorrow was launched in June 2010 by business executives, specialists in their fields of information technology, finance and marketing. Site includes articles with additional content/comment and links to the original source. Users can also establish alerts.

Marketing Mag is the online home of Australia’s marketing community, featuring 

  • industry news
  • industry-leading expert bloggers
  • exclusive textual, audio and visual content
  • diverse range of marketing sectors (direct marketing, branding, advertising, digital marketing and recruitment)