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BUSS 2085: Entrepreneurship for Social and Market Impact

1. About this guide

This guide was created to help you find information for the project assessment and the exam for BUSS 2085. Please consult your course outline and LearnOnline site for full assessment details.

2. PEST & Porter's 5 forces

PEST Analysis is a useful tool. You can read more about this here:

The below diagram is adapted from Porter's 2008 article, The five competitive forces that shape strategy.

3. Using the Harvard Business Review

It is recommended to access the Harvard Business Review journal through Business Source Ultimate database. To search for articles on specific topics within the journal, click the 'Search within this publication' link and on the search page, enter the title or keywords starting from the second row.

Note: leave the first row as it is.

Recent articles:

4. Working as a team

The LinkedIn Learning course Teamwork Foundations contains a series of short videos (1 hr 25 min total) on what makes a good team and how to be a better team member. Use the time stamps to jump to content you want.

Other useful resources include:

5. Finding information for the exam

Search the library collection to find information for your exam. Think about how you can string together various keywords to form a search term, remember to:

Looking for the original article about a model or framework?  Use the ADVANCED SEARCH and include the author in your search. 

 

How to start your search (opens in a new tab)

The Plan your search video (2 min 26 sec) below will give you some more searching tips.

 

Other great places to search for information:

6. Critical thinking

Not all information is "good" so it's important to look critically at the information you find. The resources below will give you some tips and guidelines to help.

This short study help video (3 min 17 sec) below provides some guidelines on how to critically evaluate information you find.

7. How to build an effective argument

Watch the following video (4 min 39 sec) on how to build an effective argument.

8. Referencing support

Managing your references

What do you do with all those references you have found? You can use a bibliographic management software to store, organise, and cite your references.

There are many free systems available. The Library supports the bibliographic management tool EndNote. EndNote automates citing your references and allows you to create and organise a library of references. For more information and to download the software, check out the EndNote Guide: